Casey O'Brien
James Madison University Graduate
Education
James Madison University
Major
Communication Studies
Professional Association
Public Relations Student Society of America (PRSSA)
Graduation Date
May 2022
The photo on the left was taken when my twin brother and I both decided to further our education at James Madison University.
Marketing experience through JMU
Madison For Keeps
Created, as a group, a campaign in Marketing class to raise money for the Madison For Keeps scholarship to assist COVID effected JMU students who were not able to pay their tuition.
Used Facebook Ads to promote our cause and raised over $800.
Each team was monitored. Our team's ads had the most engagement and raised the most money.
Personally created and managed the ad campaign and created a promotional video that was featured on our page.
Blogging Experience
Created 5+ blog posts through a Feminism Blogging Course at JMU.
Below are snippets from two of my posts.
